Sandro Ford is a Welsh comedian with a very specific grievance: he orders a pilsner and they bring it in the wrong glass. Wrong Glass is his show. Working with Inspiration Swansea, we made him the merch — and the merch had to be the joke.
Not a pilsner glass. Not a pint glass. The wrong glass — that's the whole point. Sandro's portrait stares up through the beer. The type is big, bold, slightly chaotic.
The brief writes itself once you understand the joke. Something that sits in the uncanny valley of pub glassware — close enough to feel off.
The glass doesn't explain the show. It performs it.
Elysium Gallery Studios
210 High Street
Swansea, SA1 1PE
Booking Q3 2026