Dastardly & Muttley
Independent Studio · Swansea, Wales
§ Case Study — 07 / 50+ Identity · Web · Print · Apparel 2025 — Wales

Manifest.

Client

Manifest Cafe

Sector

F&B — Açaí Bowls

Scope

Web · Posters
Digital Menus · Staffwear

Year

2025

Location

Wales, UK

Manifest is a Welsh açaí bowl brand with a genuine health story to tell. We worked across every brand touchpoint — the website, the wall, the screens above the counter, and the tees on the staff's backs. The same voice, everywhere.

§ 01 — Website Design

Life's too short for boring bowls.

The website sells the proposition as much as the product. The hero makes the case immediately — bold, playful, confident. Scrolling deeper it explains the science: gut health, antioxidants, brain function. Built to make a health-forward brand feel desirable, not dutiful.

Manifest website hero — Life's too short for boring bowls
Manifest website — menu section Manifest website — health science story
Fig. 01 — Hero, menu & science story manifestcafe.co.uk
§ 02 — In-Store Posters

The science, not the lecture.

Exploded product photography with floating benefit callouts — antioxidants, gut health, mood support. The food does the talking. Posters that make people want the bowl, not reach for a textbook.

Manifest in-store poster — blue bowl with benefit callouts Manifest in-store poster — purple bowl with benefit callouts
Fig. 02 — In-store poster set, A2 Photography & art direction · Dastardly & Muttley
§ 02b — On the Street

The brand, in the street.

Manifest store front with branded A-board on the high street

Beyond the four walls.

The poster system extended outside — A-boards on the pavement, window graphics, branded bunting. The same visual language taking the brand to the high street.

Consistent from the inside out.

§ 03 — Digital Menus

The brand, above the counter.

The screens above the till weren't an afterthought. Same typography, same visual language as the website and the posters. Whether scrolling from home or standing at the counter, the brand holds.

Designed as carefully as everything else.

Most cafés bolt a stock menu template onto a TV and call it done. We treated the screens as a primary brand surface — set in the same Space Grotesk and Instrument Serif as the rest of the system, with rotating product cards and a slow editorial rhythm.

Manifest store counter with branded digital menu screens
§ 04 — Staffwear

Raise the standard.

Staff tees are usually an afterthought. We designed them as a brand touchpoint — quality blanks, the "Açaí Addict Club" graphic on the back. The brand's playful side, worn by the people who believe in it most.

Manifest team on a dock in the Brazilian Amazon wearing Açaí Addict Club tees
Manifest team in Açaí Addict Club tee in the Brazilian rainforest Manifest team visiting the source açaí farm in Brazil
Fig. 04 — Ygara Artesanal, Brazilian Amazon The Manifest team visited the source. The tees came with them.

Better
from within.

Manifest — Tagline Dastardly & Muttley · 2025
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worth making?

hello@dastardlyandmuttley.co.uk
Studio

Elysium Gallery Studios
210 High Street
Swansea, SA1 1PE

Status

Booking Q3 2026

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